Local SEO is usually sold monthly. Common ranges run from a few hundred dollars for a single-location business to several thousand for competitive multi-market campaigns.
What should be in the scope
- Google Business Profile management
- On-page and technical work on your site
- New content: service pages, city pages, buying-stage articles
- Review generation support
- Reporting tied to calls and form submissions, not just rankings
Pricing models
Flat monthly retainers are the most common and the easiest to budget. Hourly works for small fixes. Be cautious with pay-for-rankings deals — they encourage chasing easy keywords nobody searches.
Red flags
- Guaranteed number-one rankings
- Unlimited content promises
- No named deliverables in the contract
- Reporting that never mentions leads
LocalForge Growth is $500/month with defined deliverables, including up to two new SEO pages per month, so you always know what you're paying for.
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