Criminal Defense
Conversion Rate Optimization for Criminal Defense Attorneys
The proof that moves a buyer differs by trade — licensing, warranties, before-and-afters, response time. We put the right one in the right place. Defendants and their families search the exact charge and county within hours of an arrest. 24/7 phone answering plus charge-specific pages capture nearly all of that demand.
What's included
Conversion Rate Optimization built for criminal defense attorneys
Turning the traffic you already have into more calls and quote requests by fixing the friction between landing and contacting you.
Deliverables
- Form, call, and click tracking setup
- Session and funnel analysis
- Offer, proof, and CTA rework
- Speed and mobile friction fixes
- Ongoing test-and-measure cycle
Where the work pays off
What we fix for criminal defense attorneys
Common problems
- Buyers are choosing judgment and expertise, and a generic website signals neither.
- Practice areas are frequently collapsed into a single page, which erases search coverage.
- Referrals still check the website first, so credibility gaps cost work you already earned.
- Inquiries need qualification, or you spend your week on consultations that go nowhere.
How the site is structured
- Home
- Practice area or specialization pages
- Sub-pages for specific matter or case types
- Team and credentials
- Insights or resource articles
- Locations served, plus contact
Questions
Common questions
Common questions
We start from how your buyers search and decide, then build the page set, proof, and tracking around that. Nothing is templated across trades beyond the build quality itself.
Project work starts at $3,500 and ongoing programs start at $750 per month, depending on how many services and locations you need covered.
Sites launch in four to six weeks. Search movement typically follows over the next two to four months, with conversion improvements visible sooner.